Introducing Des Rocs: The Visionary Behind "Dream Machine"

June 25, 2024

New York City’s own Des Rocs, the mastermind behind the distinctive “bedroom arena rock” sound, has taken the music scene by storm with his sophomore album, “Dream Machine.” Released via Sumerian Records on August 25, this album is more than just music; it’s a sonic revelation crafted within the confines of a modest studio in Brooklyn.

“Dream Machine” follows Des Rocs’ debut full-length album from 2021, titled “A Real Good Person In A Real Bad Place,” which garnered millions of streams and received acclaim from influential media sources. The latest album is produced in collaboration with renowned names such as Alain Johannes and Matt Wallace, and embodies the creative vision of frontman Danny Rocco, delivering a surge of electrifying energy that channels the essence of rock, metal, and grunge into his distinctive “bedroom arena rock” style.

With recent singles like “Nowhere Kid” and “Never Ending Moment” solidifying Des Rocs’ presence within the rock genre, his music can be described as a whirlwind of classic-rock-influenced alternative rock, evoking passion, igniting hearts and racing pulses of its listeners. When discussing his latest masterpiece, Danny Rocco eloquently characterizes “Dream Machine” as a vessel that captures the same enchantment that once transformed his life, pushing the boundaries of the genre.

“Dream Machine is an album that embodies the dreams of that little kid standing in front of the TV watching Queen at Wembley.”

Des Rocs has firmly established himself as a musical powerhouse, boasting an impressive following of 1.25 million monthly Spotify listeners, a staggering 227 million global streams, and a fan base sporting Des Rocs tattoos. In our interview, we sat down with this multifaceted artist and delved deep into the fascinating journey behind the creation of “Dream Machine.” We took a closer look at his unique musical conception, the “bedroom arena rock” sound, his electrifying live music experiences, and peer into his compelling aspirations for the future.

Join us as we unravel the artistic world of Des Rocs, uncovering the untold stories and inspirations that fuel his extraordinary career and aspirations!

Hi Des! Congratulations on your new release. You often describe your music as “bedroom arena rock.” Could you delve deeper into the origins of this unique style, its core elements, and how it played a role in shaping the sound of your latest album?

Since I was a little kid, I worshipped at the altar of rock music that was larger than life. I remain obsessed with this mystic power [of music] that unites so many different people across the globe. “Bedroom Arena Rock” is the musical intent of an artist combined with the reality of that artist’s process. It’s a sound defined by scraping together anything I can find to inch closer to a very specific vision.

That’s interesting. “Dream Machine” is your sophomore album. How has your musical journey evolved since your debut release, and what sets this new album apart?

Each body of work is a specific chapter in my life as Des Rocs and as Danny Rocco. My tastes change, my intent changes and I become more certain of exactly what I want to communicate and what emotional colours I want to paint with.

How’s your experience working with Alain Johannes and Matt Wallace, and how did their contributions shape the album’s creative direction?

My process has been so isolated for so many years. It’s often just me and my long-time friend Gerry Lange sitting in on the floor screaming into microphones and twisting knobs. I’ve been thrown in the room with so many producers and writers and never walked away with anything I felt proud of. For a long time, I thought the problem was me, and it bummed me out big time. I chalked it up to a need to control every part of the process and preserve authenticity. Matt and Alain were such a breath of fresh air. They were these incredible outside perspectives. You can get way too close and lose yourself in the weeds. Having trusted people more “zoomed out” was essential. Having people to challenge you was essential. They are unbelievable engineers, producers, musicians and arrangers. Just as important, they are amazing friends and cheerleaders. It’s great to feel that support and enthusiasm in the room. Often that’s the most important thing of all. I made an album with them that I never would’ve been able to make on my own.

That sounds wonderful. Could you share an interesting anecdote or behind-the-scenes moment from the making of “Dream Machine” that fans might find fascinating?

It’s tough to point to one specific instance. I think if people really saw the way these songs were written, they’d have a panic attack. The process is so manic. We were [like] possessed by demons. There’s no stoic songwriter in there sitting in a log cabin writing poetry. It’s a lot of chaos.

What’s the story behind the album’s title, and how it encapsulates the essence of the record?

“Dream Machine” is a vessel of escape. An escape to a sort of rock n roll fantasy of pure emotion and adrenaline. That’s what this album is for me.

This album embodies your childhood dreams of music. Was there a specific moment which inspired you to pursue this career?

There was never one “Ah-ha” moment. It’s a river I’ve been journeying down my entire life. At some point, I just became more aware that I was on it.

“Dream Machine” seems to carry a sense of nostalgia for the glory days of rock. What are some of your favourite classic rock influences, and how do they inform your music?

I love so much music across all genres. I’m less influenced by specific artists and more by feelings. There are certain emotional beats that no one has tapped into for so many decades; beats that define who I am and that resonate with me so strongly. I’m really just making music that I want to hear, that gets me insanely excited, [and] that shakes me to my core.

On this note, your album features a diverse range of tracks. Can you share your songwriting process and how you decide which themes and emotions to explore in each song? Is there a particular track/ (or tracks) that was particularly challenging to compose, and if so, why?

I pour out a tremendous amount of ideas and songs – hundreds over many months. Then, I dig into curating exactly what kind of ride I want to take the listener on, and what ideas excite me the most in a live setting.

Particularly challenging would be ‘In the Night.’ you’ll know why!

Can you tell us about your favourite track from “Dream Machine” and why it holds a special place in your heart?

There is none. They are all my children. I love them all for different reasons.

How about your single, “I Am The Lightning” which represents the soundtrack to life’s tumultuous journey, and as described by you, ‘the journey of life as a long road trip’? How does it reflect your personal experiences?

This whole rollercoaster of Des Rocs has been an odyssey. It’s blessed me with such a range of experiences – unimaginable highs & lows. “I Am The Lightning” is a sort of empowerment anthem dedicated to that ride.

“Nowhere Kid” is a song you selected from a concept record that was ultimately scrapped. What was the personal motivation behind it?

“Nowhere Kid” originally served as a sort of anthem of loneliness for a character I was writing. The character was based on my own life experiences. Once I’d drifted into a different direction with the album, this song that was originally written to not be personal ended up feeling too personal to leave off.

Let’s talk about your live performances which have been praised for their energy and zeal. How do you approach translating your recorded music into a captivating live experience for your fans?

I’m a Des Rocs cover band. I spend so much time making the records and piecing them together that when it comes time to perform it live, I’m often left to reinterpret what I did in the studio. I prize the idea of giving each recorded song its own distinct culture and texture. After that, it becomes an exciting challenge to make all those different textures blend into a singular and cohesive live tapestry.

You’ve toured with prominent acts like Muse and The Rolling Stones. Is there a standout moment from the road?

The most Des Rocs sh*t of all time is opening for the Rolling Stones and then getting on a $12 Bolt Bus back to NYC with the guitar in my lap.

What’s your view on the significance of live music in forging a connection with your audience, and do you have a standout favourite performance, venue, or show in your career so far?

It’s the most important thing in the world to me. It’s what I live for. There are no favourites. It’s just as important of an experience playing to 50 kids in a basement in Alabama as playing in a stadium.

Do you have any pre-stage rituals or routines that you follow before your performance?

I don’t believe in rituals. Imagine you had one and forgot to do it one time. You’ll be on stage, thinking about the fact that you didn’t do your ritual. We make up something new and stupid every time and pretend it’s our ritual. But then, is that a ritual in and of itself? Damn it!

Looking ahead, what are your future plans as an artist? Any specific goals or dream collaborations you’d like to share?

My only goal is to be able to make my music and play it for people. Barbara Streisand is my dream collaborator.

Outside of music, do you have any hobbies or interests that you’re passionate about and would like to share with your fans?

Tons. I’m passionate about all things New York, dogs, food, family, coffee, and vintage clothing.

If you had to choose one song from your discography or any song by another musician to serve as the soundtrack of your life, which one would it be?

Bright Eyes – First day of my life

With over 1.25 million monthly listeners on Spotify and a staggering 227 million global streams, what do you think resonates most with your audience in your music?

Man, I really don’t know. I hope it’s a certain aspiration to grandeur, authenticity and emotional intensity.

You’ve built a dedicated fan base, including your fan page for Des Rocs tattoos. How does it feel to have such a passionate and committed fan following?

It’s one of the greatest honours and achievements of my entire life.

Lastly, could you share a fun or quirky fact about yourself that your fans might not know but would find interesting?

I love pizza, lol.

It’s been a pleasure speaking with you, Des. We extend our best wishes for all your upcoming ventures. And remember, ‘Dream Machine‘ is readily accessible on all major global streaming platforms, so be sure to give it a listen and show your support!

Share your thoughts with us on X (formerly Twitter) at @CelebMix!

Featured Image Credit: Des Rocs via Javi Perez

ncG1vNJzZmiblaGyo7nIsWWcp51ktq%2FA0aibrpuZo7RusMSsZKunk6h6tbTEZq2iq5mku6K%2B2GaZnqCZo7FusNGemKZlnZawqbXNnmSipqSav7e1xLBm